Maybe we’re biased, but we like to think outdoor gear companies are changing the world in ways that far surpass the size of their business. The outdoor industry is full of adventurers who are passionate about playing hard in nature and working hard to protect it. And you can bet the people who work at these brands are talking to one another. They meet up at industry events, and they ski, climb, hike, camp, paddle, and practice yoga with another, trading intel about threats our public lands face and trying to figure out what they can do about it. Many of these companies’ leaders directly and indirectly push each other to set and meet challenging goals for getting plastic out of shipping, making their designs more eco-friendly, or rallying customers to advocate for public policy change. And as they influence one another to make their businesses better, they influence us to make better choices, too. Of course, the ultimate sustainability move is to not make anything at all. Making mo...
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